The takeaway

The third quarter showed how uneven consumer interest could hold back progress despite improvements elsewhere.

Readiness remained uneven

The Q3 2024 EV Index recorded scores of 45 for the UK, 42 for France, 41 for Germany, 27 for Spain and 24 for Italy. Italy fell by three points, while the UK gained three.

Norway and the Netherlands remained ahead of the major markets in the transition.

Affordability was central

The report argued that improvements in the relative pricing of premium vehicles were not enough to bring electric motoring within reach of mainstream buyers.

Short-lived incentives also complicated comparisons: changes could pull purchases into one period and leave the next looking weaker.

The lesson is to examine the period, baseline and market conditions behind each movement. These findings describe Q3 2024, rather than current prices or policy.

Adapted from the original Sophus3 publication. Market findings relate to the date shown.