Automotive research library

Research from competitor benchmarks, measurement and car-buyer data

Explore eDataXchange automotive digital competitor benchmarking, EV Index reports, media attribution, OEM analytics and customer-journey research.

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Published research · Q2 2026

Compare published EV readiness across selected European markets

76Germany70France67UK

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Overall index points · Published 12 August 2026
Research formats

Whitepapers, EV reports, videos, market analysis and case studies

Original publications and recordings alongside concise reading guides. Historical reports keep their publication dates; their findings describe that period.

3 resources · Case studies

Case studies

Attribution ·

ITV × Carwow: measuring the journey after TV exposure

Auto Match connects TV exposure with automotive-site and Carwow behaviour, giving advertisers evidence beyond media delivery.

Case studies

EV readiness ·

Zapmap: analytics built around the product team’s questions

A three-stage project connected business goals, validated app tracking and practical reporting for the EV charging app.

Case studies

Attribution ·

Sabio: connecting streamed-TV audiences with automotive behaviour

Combining App Science audience targeting with Sophus3’s automotive attribution gives teams a clearer view of post-exposure engagement.

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