Case studiesITV × Carwow: measuring the journey after TV exposure
Auto Match connects TV exposure with automotive-site and Carwow behaviour, giving advertisers evidence beyond media delivery.
Explore eDataXchange automotive digital competitor benchmarking, EV Index reports, media attribution, OEM analytics and customer-journey research.
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Overall index points · Published 12 August 2026Original publications and recordings alongside concise reading guides. Historical reports keep their publication dates; their findings describe that period.
3 resources · Case studies
Case studiesAuto Match connects TV exposure with automotive-site and Carwow behaviour, giving advertisers evidence beyond media delivery.
Case studiesA three-stage project connected business goals, validated app tracking and practical reporting for the EV charging app.
Case studiesCombining App Science audience targeting with Sophus3’s automotive attribution gives teams a clearer view of post-exposure engagement.
Explore how eDataXchange automotive digital competitor benchmarking, analytics and attribution help teams improve demand, customer journeys and marketing outcomes.
Talk to Sophus3 about eDataXchange, automotive analytics, media measurement, AI visibility or market entry.